Smoky Sirloin Steak with Tomato Hummus

Beef Up Your Summer Celebrations

K.Swope | June 4, 2020

Soni Dimond, Reporter with abc27's Good Day PA pictured with Kaitlyn Swope, Director of Consumer Affairs with Northeast Beef Promotion Initiative and Amy Hess, Beef Producer from Bow Creek Farm & Cattle Co. 

Bedford – The Beef Checkoff’s Northeast Beef Promotion Initiative is sharing helpful grilling tips and tricks through a series of upcoming on-air television segments with abc27’s Good Day PA. Grilling is one of the most exciting ways to enjoy beef. Whether cooking on a gas or charcoal grill, in the backyard or inside using a grill pan, this cooking method provides maximum flavor and optimal tenderness. 

Kaitlyn Swope, Director of Consumer Affairs with the Northeast Beef Promotion Initiative and Amy Hess, Beef Producer from Bow Creek Farm & Cattle Co. join Soni Dimond, Reporter with Good Day PA for the first segment features a quick and easy grilling recipe, featuring a strip steak, perfect for celebrating Father’s Day! Simple tips and tricks will be shared, as we want you to feel confident in cooking a delicious meal at home to celebrate the dads in your life! Tune into abc27’s Good Day PA on Friday, June 19, 2020 to catch the segment. 

The second segment features Ground Beef and offers tips on forming delicious Ground Beef burger patties, perfect for your next cookout. Insight shared includes choosing the right Ground Beef blend for burgers – it is recommended to use Ground beef that is not less than 70% lean (usually a 73/27 or 75/25 lean-to-fat ratio) is great when used for burgers. When properly cooked, it is moist and juicy. This segment will air as part of abc27’s Summer Special Show which kicks off June 23, 2020. 

Check out our Summer Grilling Cheat Sheet for a printable one-sheeter that you can reference all summer long. 

Kaitlyn Swope, Director of Consumer Affairs with the Northeast Beef Promotion Initiative shared,

"We greatly enjoy the opportunity to connect with partners like abc27’s Good Day PA, as they provide us a platform to share relevant and timely beef information with our Northeast consumers. Our goal through these segments is to instill confidence in our consumers. People are often intimidated by grilling, but our simple tips and tricks will provide consumers with the tools to enjoy beef all summer long."

For more information about beef promotion in the Northeast region, visit https://www.nebpi.org/

Stay tuned to the Northeast Beef Promotion Initiative Facebook and Instagram pages to catch up on how the Northeast region is actively seeking to promote beef. 

For more information, visit NEBPI.org or BeefBoard.org   

Media Contact:   Kaitlyn Swope, [email protected] or visit the NEBPI website. 

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The Beef Checkoff Program was established as part of the 1985 Farm Bill.  The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products.  States may retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen’s Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA Approval.   

Internal links within this document are funded and maintained by the Beef Checkoff. All other outgoing links are to websites maintained by third parties.